Puedes empezar a leer Consumption Economics: The New Rules of Tech en tu Kindle en menos de un minuto. ¿No tienes un Kindle? Consigue un Kindle aquí o empieza a leer ahora con una de nuestras aplicaciones de lectura Kindle gratuitas.

Enviar a mi Kindle o a otro dispositivo

 
 
 

Pruébalo gratis

Lee el principio de este eBook gratis

Enviar a mi Kindle o a otro dispositivo

Cualquiera puede leer libros Kindle, incluso sin un dispositivo Kindle, con la aplicación gratuita Kindle para smartphones y tablets.
Consumption Economics: The New Rules of Tech
 
Ampliar la imagen
 

Consumption Economics: The New Rules of Tech [Versión Kindle]

J. B. Wood , Todd Hewlin , Thomas Lah

Precio lista ed. digital: EUR 8,88 ¿Qué es esto?
Precio lista ed. impresa: EUR 18,66
Precio Kindle: EUR 6,21 IVA incluido (si corresponde) y envío a través de Amazon Whispernet
Ahorras: EUR 12,45 (67%)

Formatos

Precio Amazon Nuevo desde Usado desde
Versión Kindle EUR 6,21  
Tapa dura EUR 17,72  
Celebra el Mes del libro
Hasta -40%* en una selección de libros en inglés. * Ver condiciones.

Los clientes que compraron este producto también compraron


Descripción del producto

Descripción del producto

If you’re a tech company, the most dramatic effect of megatrends like cloud computing, managed services, and the rise of consumer technology won’t be felt in your company’s product line. The true disruption will be to your business model. Future customers won’t want to pay you high prices out of big “CapEx” budgets anymore. They will expect lower “cloud” prices paid from “OpEx” budgets only when and if they successfully consume the business value of your products. How your company reacts to this risk shift could either accelerate the commoditization of your products or lead you to a new stage of profitable growth. For the first time, the tools are on the table to truly eliminate barriers of cost and complexity created by the last generation of tech. Consumption Economics is the owner’s manual for tech company executives who want to drive their company successfully into the next one.

Detalles del producto

  • Formato: Versión Kindle
  • Tamaño del archivo: 1897 KB
  • Longitud de impresión: 232
  • Editor: Point B, Inc. (27 de octubre de 2011)
  • Vendido por: Amazon Media EU S.à r.l.
  • Idioma: Inglés
  • ASIN: B0060M4A1C
  • Texto a voz: Activado
  • X-Ray:
  • Clasificación en los más vendidos de Amazon: n°45.967 Pagados en Tienda Kindle (Ver el Top 100 de pago en Tienda Kindle)

Opiniones de clientes

Todavía no hay opiniones de clientes en Amazon.es
5 estrellas
4 estrellas
3 estrellas
2 estrellas
1 estrellas
Opiniones de clientes más útiles en Amazon.com (beta)
Amazon.com: 4.6 de un máximo de 5 estrellas  38 opiniones
7 de 8 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Awesome roadmap for understanding the new dynamics of building technology businesses 19 de noviembre de 2011
Por Swinford - Publicado en Amazon.com
Formato:Tapa dura|Compra verificada por Amazon
Too often entreprenuers are using old concepts of how to build and grow companies in 2012 and beyond. Unfortunately, the entreprenuer's business models, go-to-market, pricing, and delivery models are all inefficient and wrong. Not only do the old models consume too much capital ... it is not how customers are buying today nor how the fastest growing companies are being successful.

This book clearly articulates the shift in thinking needed to be successful in the future. It is provocative, innovative and yet practical all at the same time. As a serial entreprenuer, angel investor and private equity investor ... this book is a roadmap on how to suceed in today's hyper competitive technology environment and how to create value while building a great business.

The authors have built businesses and advised the biggest and fastest growing technology companies in the world and now have shared their insights in a digestable and articulate manner.

A must read for entreprenuers, CEO's, CTO's, angel investors, Venture Capitalists, Private Equity, and public company investors who are building or buying great companies in the technology space (i.e. software, SaaS, Cloud, Social networking, ecommerce, internet and Web 2.0 companies). I always look for practical concepts to help the entreprenuers I work with ... this book didn't disappoint me.
4 de 4 personas piensan que la opinión es útil
3.0 de un máximo de 5 estrellas Repetitive, Redundant Presentation of a Few Good Ideas 27 de diciembre de 2012
Por JO$EPH - Publicado en Amazon.com
Formato:Versión Kindle|Compra verificada por Amazon
OK, OK I get it. You see the need for tech companies to become more connected with users, similar to how Facebook or Amazon does it. You see the need for them to revamp their offerings in the B2B world so that users are coaxed into new levels of usage an learning so as to exploit the value add of the software offering. You see the threat of commoditization of IT and want to re-introduce differentiation with Micro Transactions, moving IT purchases from CapEx to OpEx. Readers see that this would be a upending of the business model of Tech companies. Got it already! Have you provided an adequate roadmap of how we'll get to the new promised land you advocate? No way!
2 de 2 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Consumption Economics is a Must Read! 9 de noviembre de 2011
Por Anthony - Publicado en Amazon.com
Formato:Tapa dura
Consumption Economics helped me understand the new Global Digital landscape. The authors combine a unique blend of real world experience and academic research methodology to tell the story of what lies ahead for enterprise class information technology. This story is unfolding as we speak however the authors completely bring into focus the trends which as consumers we often overlook. If you work in Technical Support or Services in any capacity this book will give you a complete analysis of the major factors impacting the world economy. From my perspective it is not just a great read but a survival manual for any business executive that wants to start preparing for the major changes that await us.
2 de 2 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Provacative: A Must Read for Service, Sales and Product Execs 8 de noviembre de 2011
Por Kevin R. - Publicado en Amazon.com
Formato:Tapa dura
My executive director brought copies of this book back from the recent Technology Services World conference, and our entire service organization is reading it. Fascinating look at the impact of OnDemand, the shift from maintenance contracts to micro transactions in the cloud, and how companies must become more customer centric across sales, marketing, development AND service. Will definitely rankle those that hate change, but change is coming and this book will help technology firms be ready for the future.
1 de 1 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Very likely future of tech sales/service 26 de junio de 2013
Por E. Tschosik - Publicado en Amazon.com
Formato:Versión Kindle|Compra verificada por Amazon
I've been in tech since the mid-80's. Many of the frustrations they mention for customers today I have seen first hand. The direction of tech sales and services put forth in this book really seems very plausible to me, in some cases highly likely. The timeline offered late in the book is reasonable as well, though there is not much time devoted to "when" in this book. But, the likelihood of many of their theories seem more than reasonable to me. I might argue that one the key tenants in the book is around simplicity becoming king over complexity may be the viewpoint from the end user. But, the underbelly of the cloud could remain very complex for quite some time, and my never reach simplicity. You might say that complexity will be reduced for many organizations and users, but it is really be moved to the cloud provider networks and systems. I'm not sure they really say that in this book. This is a small point of contention for an otherwise very good look at the likely future of tech sales/service.
Ir a Amazon.com para ver las 38 opiniones existentes 4.6 de un máximo de 5 estrellas

Subrayados populares

 (¿Qué es esto?)
&quote;
Even though all the micro-transactions are tiny, both volume and average selling price remain critical components to the billable revenue formula. &quote;
Subrayado por 14 usuarios de Kindle
&quote;
In the new economics of the cloud, driving usage is even more critical since nearly all the revenue will be based on consumption, and switching costs will be low for disgruntled customers. &quote;
Subrayado por 14 usuarios de Kindle
&quote;
We believe that more and more contracts will be tied completely to usage and/or business outcomes. &quote;
Subrayado por 13 usuarios de Kindle

Buscar productos similares por categoría


ARRAY(0xa4c5d408)