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Incognito: The Secret Lives of The Brain [Tapa blanda]

David Eagleman

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Amazon.com: 4.2 de un máximo de 5 estrellas  234 opiniones
1.528 de 1.678 personas piensan que la opinión es útil
2.0 de un máximo de 5 estrellas Derivative and vague 5 de junio de 2011
Por whiteelephant - Publicado en Amazon.com
Formato:Tapa dura
Perhaps I shouldn't have read this book. I am a neuroscientist, and clearly this is meant for a lay audience, however I often enjoy such books for their concise synthesis of research and the freedom they give the author to speculate. Unfortunately it became clear quickly that this would not be such a book - p.19 announces that the author is from the Malcolm Gladwell school of nonfiction "Why was Topsy the elephant electrocuted by Thomas Edison in 1919? ... is there a real Mel Gibson? ... why do strippers make more money at certain times of month?" Ask intriguing questions, link them with vague explanations, file them under a catchy one-word title, and voila NY Times bestseller. While I have little doubt that this book will do well commercially and be enjoyed by many, I cannot recommend it to anyone with a serious interest in neuroscience.

While chapter two is a solid introduction to perception as inference, it is downhill from there. It becomes clear that Eagleman is not interested in any systematic review of the unconscious factors that influence our decisions, but is merely interested in presenting flashy examples. This by itself wouldn't be so objectionable, if he had actually come up with interesting and novel examples, instead of simply reciting old standards and cribbing from other authors. Eagleman has borrowed so much of his material that V.S. Ramachandran should demand royalties. However, Eagleman apparently hasn't read Ramachandran carefully enough, as he references his paper "Why do gentlemen prefer blondes?", apparently unaware that the paper was satirical. How embarrassing.

Eagleman attempts to go beyond the flashy examples in Chapter 5, declaring that the brain is a "team of rivals." This reference to D.K. Goodwin's book about Lincoln is both unfortunate and vague. It is vague because Eagleman never makes it clear what the 'rivals' are. What neural circuits are competing? What are their respective computations? It is unfortunate because it just isn't a good analogy for the brain. If we stick with the simple rational-emotional dichotomy, the goal of 'rationality' is not to rival emotion. Emotion forms the basis for all rational computation - without emotion there is no goal. While it is cliche, Eagleman's second analogy to a corporation (with consciousness as CEO) seems a far better fit than a 'team of rivals'.

Chapter 6 is a rather sophomoric look at the legal implications of brain research. Forty self-important pages can be summarized by saying that Eagleman believes that the legal system should focus on rehabilitation. Eagleman speculates that future brain science will tell us how 'modifiable' a brain's circuits are, suggesting that 'prefrontal workout' could be used to rehabilitate certain transgressors - those who are hopeless would be 'warehoused'. Even with 'warehousing' of the incurable, Eagleman's view is fundamentally naive. He completely ignores the role of punishment as a deterrent. Stephen Pinker's take on this topic in 'The Blank Slate' is far more balanced and thoughtful.

The book ends with Eagleman offering the familiar refrain that consciousness is an unspecified emergent property, and then declaring himself agnostic on deeper questions. It's a disappointing ending to a disappointing book. Eagleman's material is for the most part derivative and cliched, and his attempts at synthesis are muddled and vague.
86 de 97 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Fascinating Tour of the Non-Conscious Mind & Speculations re Consciousness (see the New Yorker profile) 16 de mayo de 2011
Por Book Fan - Publicado en Amazon.com
Formato:Tapa dura|Opinión de Amazon Vine™
This book is not only fascinating, but beautifully written. An example: "Your consciousness is like a tiny stowaway on a transatlantic steamship, taking credit for the journey without acknowledging the massive engineering underfoot" (pg 4). To anyone interested in the mind, it will be an illuminating read, because even if you have heard of some of the individual experiments mentioned in this book, this book pulls them all together into a revealing exploration of what the non-conscious part of the brain does, and how this all relates to aware consciousness.

As I read it, I feel like I am watching an excellent science documentary series. It is the best non-fiction book I have read in a long time. However, a caveat: cognitive science and artificial intelligence are some of my areas, so I do not know how interesting the book will be as a popular science book for the general audience.

The book contains some proposals, predictions, and speculations that are not yet borne out. It makes some strong claims about what consciousness is not, and how it emerges from the activities of the non-aware parts of brain activity. I find this interesting, but to some, this may detract. It certainly sets the stage for future work.

The one chapter that did not work so well was where he speculated on the legal system and how our notions of punishment should be altered as a consequence of things learned about neurology. It was less grounded and just contained a lot of hand waving.

There was an interesting profile of the author recently published in New Yorker magazine (April 25, 2011, p. 54-65). For me it made the book even richer by having first read the profile, to understand the interests, motivations, and background of the author. If you are interested in reading this book, you may enjoy reading the New Yorker profile first.
215 de 254 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Mind Blowing! 17 de abril de 2011
Por Bee - Publicado en Amazon.com
Formato:Tapa dura|Opinión de Amazon Vine™
I thought I already knew quite a bit about neuroscience and human behavior, but I learned so much from this book that my mind is still reeling. While reading Incognito, I actually experienced the kind of spiraling mind-expansion that I haven't felt since...well...never mind....

The book, which is grounded in a massive amount of neuroscience research, is written in a conversational manner with lots of analogies and metaphors that make the information both accessible and retrievable. For example, consciousness is described as being like the CEO of a very large company, having little awareness of the details of day-to-day operation, responsible only for setting major goals and for adapting to major changes. While his metaphors become redundant at times (especially "team of rivals," a phrase repeated so often as to become irritating), the author is generally skilled at finding ways to explain complicated processes in a straightforward manner. He also creates opportunities for active engagement by providing optical illusions and mental exercises that help the reader actually experience some of the idiosyncrasies of the brain.

Since I had read some of the Amazon reviews before finishing the book, I was apprehensive about the penultimate chapter on the justice system and the concept of culpability. I thought the main point would be that nobody should be held culpable for misdeeds because so many of our actions are not under our control. But the author clearly states that "explanation does not equal exculpation." He does, however, suggest that although we don't currently have the scientific sophistication to find the biological underpinnings of all deviant behavior, we have learned enough to suggest that we will keep finding more explanations. This has some major implications for our justice system; the author explains it better than I can. All I will say is that this issue is extremely thought-provoking.

The final chapter begins with an eloquent brief description of the evolution of science and philosophy leading to the current efforts to find a "deeper understanding of the inner cosmos." He arrives at a humble conclusion regarding our current state of knowledge ("Does it seem reasonable that we are the first ones lucky enough to be born in the perfect generation, the one in which the assumption of a comprehensive science is finally true?") paired with a trust that the scientific method will keep revealing more about the wonders of the universe both outside and inside of our brains.

One of the more intriguing facts revealed in this book is that one part of the brain invents stories to justify what another part sees or feels. Our brains constantly look for order and reason, even when there is none, leading us to regularly reach erroneous conclusions. Now apply this to politics or intimate relationships. Thinking about the implications makes my head spin. And here's another thing I've learned. Just because that is my reaction in no way predicts that it will be yours. But if you are interested in human thought, feeling, and behavior or if you are interested in the interplay between biology and environment, I'm pretty sure that you will find this to be a stimulating, thought-provoking, and yes, maybe even a mind-blowing book.
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