Small Business Ru!es [Versión Kindle]

If you own or run a small business, you undoubtedly understand many of the difficulties presented in this challenging economic climate. Do you know how to overcome these challenges, while retaining employee and client loyalty? Do you know which questions to ask that elicit the kind of answers that make knowledge of your business stronger and more applicable? In business authority Mathew Dickerson’s book, Small Business Ru!es: The 52 Essential Rules to Be Successful in Small Business, one of Australia’s leading IT entrepreneurs lays out a logical and user-friendly guidebook of rules and suggestions guaranteed to be an asset to every small business owner and manager. Through the use of entertaining and enlightening vignettes, the author (who became a successful businessman at the age of twelve) maps out his time-proven route toward success. Readers are led through fifty-two rules dealing with business attitudes, relationships with employers and employees, accepting the inevitable and taking risks. Business management, image and marketing, client interactions, everything that sits at the core of a successful company is covered in this book. Dickerson also answers key questions: Where do you find opportunity? How do you recognise mistakes and remedy them quickly and effectively? And do you see a mistake as a failure, or a lesson to make you and your business stronger? For vital information and guidance regarding your commitment to your business and your ability to maximise the potential of everyone on your staff, this is the guide that will move you and your business in a forward direction.

“Follow these ru!es, and just like the author, you can be producing your best results and stand out from the crowd.” Edward de Bono

“Dickerson presents it with wit and conciseness… Readable, visually entertaining and practical.” Kirkus Discoveries

“A book that is of real use to the person just starting out in business or to someone who has been in business many years.” Rebecca’s Reads