Sunstein has produced a book that is at the same time quite intuitive and yet counterintuitive. You find yourself nodding yes to so many of the things he points out only to be completely surprised when the conclusion isn't what you expected. For example, one might expect a larger group with more information to be able to more easily make a correctly informed decision. But, in fact, depending on the group dynamics the larger group may make it more difficult for certain viewpoints to be expressed and may marginalize minority viewpoints so that a less informed decision is the result.
I enjoyed the discussion of cascades where a series of decisions are made based on previous decisions which may have less general validity than presumed. The result is a lemming-like run of bad decisions which no one seems to be able to stop or even look at objectively.
Group polarity is another area discussed at length in this book. Sunstein points out that groups with mixed viewpoints represented may coalesce to a consensus viewpoint with the right climate or facilitation or they may spin off into highly polarized subgroups barely able to interface with one another.
I would think this book would be an invaluable resource for group facilitators, organizational experts, and think tanks.