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Successful Business Plan: Secrets & Strategies (Successful Business Plan Secrets and Strategies) (Inglés) Tapa blanda – sep 2010

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Reseña del editor

The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. So a successful business plan should address the long-term needs of your business and devise strategies that enhance both the overall performance of your company and your personal satisfaction. Table of contents: Section I Starting the Process The Successful Business Getting Your Plan Started Making Your Plan Compelling Section II Business Plan Components The Executive Summary Company Description Industry Analysis & Trends Target Markets Competition Strategic Position & Risk Assessment Marketing Plan & Sales Strategy Operations Technology Plan Management & Organisation Community Involvement & Social Responsibility Development, Milestones & Exit Plan The Financials The Plan's Appendix Section III Putting the Plan to Work Preparing, Presenting & Sending Out Your Plan Looking for Money Using Your Plan for Classes & Competitions Internal Planning for Existing Businesses & Corporations Time Saving Tips Section IV Special Considerations Considerations for Internet, "e-businesses" Considerations for Retailers Considerations for Manufacturers Considerations for Service Businesses Section V Reference Outline of a Business Plan Business Terms Glossary Funding Sources Research Sources Entrepreneur's Sources --Este texto se refiere a una edición agotada o no disponible de este título.

Biografía del autor

Entrepreneur, author, and nationally syndicated columnist Rhonda Abrams is widely recognized as one of the leading experts on entrepreneurship and small business. Rhonda's column for USA Today, "Small Business Strategies" the most widely distributed column on small business and entrepreneurship in the United States, reaches tens of millions of readers each week. She has written more than a dozen other books on entrepreneurship and her books have sold more than a million copies. Sign up for her monthly newsletter at planningshop.com. --Este texto se refiere a una edición agotada o no disponible de este título.

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Detalles del producto

  • Tapa blanda: 425 páginas
  • Editor: Planning Shop; Edición: 00005 (1 de septiembre de 2010)
  • Colección: Successful Business Plan Secrets and Strategies
  • Idioma: Inglés
  • ISBN-10: 1933895144
  • ISBN-13: 978-1933895147
  • Valoración media de los clientes: 5.0 de un máximo de 5 estrellas  Ver todas las opiniones (1 opinión de cliente)
  • Clasificación en los más vendidos de Amazon: nº119.612 en Libros en idiomas extranjeros (Ver el Top 100 en Libros en idiomas extranjeros)

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Por @fvidiella en 17 de septiembre de 2013
Formato: Tapa blanda
Helped me a lot for my final essay at University, and I then come back to it on every business idea or new project at work.
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Opiniones de clientes más útiles en Amazon.com (beta)

Amazon.com: 32 opiniones
7 de 7 personas piensan que la opinión es útil
Great book for anyone planning to start a business 15 de marzo de 2012
Por Rhonda - Publicado en Amazon.com
Formato: Tapa blanda Compra verificada
This is a great book for anyone considering starting a business. It takes you step by step through the various things that need to be considered; target market, competition, funding, fixed and variable costs, marketing, etc. Very comprehensive with charts and exercises to help determine if the business idea is valid in the area and with the target market planned. This book will help you make a decision based on research and the likelihood of success for the business being considered. You will determine strengths and weaknesses, opportunities, and threats to success for the planned product or service and your chosen market. This book and the tools within can save a lot of time, money, and potential failure for those willing to invest the time and effort to use it wisely.
8 de 9 personas piensan que la opinión es útil
Essential & Helpful 8 de diciembre de 2010
Por Paige - Publicado en Amazon.com
Formato: Tapa blanda
My second book by Abrams, she lays out instructions on start-up companies practically, including the essential information. Worksheets help motivate you to work on your business.
2 de 2 personas piensan que la opinión es útil
Good textbook even if you aren't in school 4 de junio de 2013
Por gag gifter - Publicado en Amazon.com
Formato: Tapa blanda Compra verificada
This was recommended by a business colleague. It is a textbook, but the way its written is easy to read. Anyone who is interested in business and wants to read about other well known business names, this book is a great read. It also has sample pages to practice with. It's nice to read and learn about top companies from a growing business perspective.
2 de 2 personas piensan que la opinión es útil
Marketing plan 26 de noviembre de 2013
Por seester3 - Publicado en Amazon.com
Formato: Tapa blanda Compra verificada
It's been a tremendous help with my Business Marketing Plan class. The examples have been quite inciteful. The professor lets us know each week how helpful the text will be for the week's assignments.
1 de 1 personas piensan que la opinión es útil
Great book for startups 27 de junio de 2014
Por JL - Publicado en Amazon.com
Formato: Tapa blanda Compra verificada
I really liked this book. I have bought many Business Plans books and I must say that I keep going back to this one for reference. The business plan is there, half for the person or entity that you are pitching to, but the other half is actually for you and your team. This book does a thorough job of covering all aspects of the business including marketing, brand, financials (I even bought the financial software tool from the author's website. I highly recommend that tool too.), executive summary, etc. It has great templates for you to follow. The templates did not do much for me because I already had many of it built, but if you are starting from scratch, the templates will save you tons of time. If you are looking to startup a business and do not want to pay high dollars to work with a consultant on the business plan, I say this is a great book (maybe even the BEST book) to start.