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The Little Black Book of Innovation: How It Works, How to Do It
 
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The Little Black Book of Innovation: How It Works, How to Do It [Versión Kindle]

Scott D. Anthony

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Descripción del producto

Descripción del producto

Innovation may be the hottest discipline around today—in business circles and beyond. And for good reason. Innovation transforms companies and markets. It’s the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable.

No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. In his trademark conversational and lively style, Anthony presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation’s vital role in organizational success and personal growth.

This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation’s key steps:

• Finding insight
• Generating ideas
• Building businesses
• Strengthening innovation prowess in your workforce and organization

With its wealth of illustrative case studies and vignettes from a range of companies around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

Detalles del producto

  • Formato: Versión Kindle
  • Tamaño del archivo: 964 KB
  • Longitud de impresión: 304
  • Editor: Harvard Business Review Press (20 de diciembre de 2011)
  • Vendido por: Amazon Media EU S.à r.l.
  • Idioma: Inglés
  • ASIN: B006VFJJR8
  • Texto a voz: Activado
  • X-Ray:
  • Clasificación en los más vendidos de Amazon: n°29.552 Pagados en Tienda Kindle (Ver el Top 100 de pago en Tienda Kindle)

Opiniones de clientes

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Opiniones de clientes más útiles en Amazon.com (beta)
Amazon.com: 4.1 de un máximo de 5 estrellas  25 opiniones
21 de 22 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas One for the masses 26 de diciembre de 2011
Por PT Navendra - Publicado en Amazon.com
Formato:Tapa dura|Compra verificada por Amazon
I manage a team of individuals in a very large organization and I have been waiting for a book like this for a very long time. For the serial innovator, this book may be a little light, but for individuals and teams wanting to get with the program or are being cajoled into innovation initiatives, I can't think of another simpler or more practical primer than this. While I found a few spots that I thought were corny in there, this is something that I will not hesitate to recommend for entire teams and organizations as a synthesis on innovation and a starting point in their innovation journey. It is an easy read and it was hard to put down. Even if only one internal/non-commercial idea is identified and implemented within an organization using the practical tools and simple exercises in the second part of the book, one would have thousand-folded their investment. And I am only looking at it from an internal cost center perpective. I see strong potential here for pervasive transformation of individuals, teams, and organizations if used systematically.
17 de 19 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas How to develop and then apply the skills needed to create "something different that has impact" 6 de enero de 2012
Por Robert Morris - Publicado en Amazon.com
Formato:Tapa dura
I have read and reviewed all of the other books that Scott Anthony has authored or co-authored and think this is the most valuable...thus far. In ways and to an extent even Clay Christensen hasn't, Anthony has embraced his reader and said, in effect, "I am now going to share with you everything I have learned about what innovation is...and isn't, what it does...and doesn't do, and how you can master the skills of innovative thinking." He immediately establishes a direct and collegial rapport with his reader and then sustains it throughout the lively and eloquent narrative.

Although his book is technically not a memoir, Anthony draws heavily on his own experience, sharing anecdotes from defining moments and memorable relationships throughout his "personal innovation journey" that "began in earnest" during an airline flight more than a decade ago. He was carrying with him and began to read a copy of Christensen's The Innovator's Dilemma. He was among the students enrolled in an experimental course ("Building a Sustainably Successful Enterprise") at Harvard Business School taught by Christensen. Thus began a personal as well as professional relationship with him that continues to this day. Anthony's aforementioned "journey" since that day (October 20, 2000) enabled him to learn "the truth" about innovation (especially from academic researchers who have "decoded" many of its mysteries") that has prepared him well to help each of his readers to embark on a comparable journey. As he explains,

"Much of this learning is out of reach for the layperson. It is locked up in books that are too dense, or even worse, it is locked up in the heads of individuals. The Little Black Book of Innovation aims to address this issue by providing the tools and giving you [his reader] the confidence to more reliably turn your dreams into reality."

After establishing his book's "foundation" in Part I, he introduces a 28-day innovation program in Part II. Here are the primary goals for each of the four weeks:

Week 1: Discovering the Opportunities ("Wrap Up" on Page 126)
Week 2: Blueprinting Ideas ("Wrap Up" on 165)
Week 3: Addressing and Testing Ideas ("Wrap Up" on 206)
Week 4: Moving Forward ("Wrap Up" on 245)

Anthony introduces each of the four ("This week will help you to accomplish the following [objectives]") and devotes a separate chapter to each of the 28 days, posing a "Central Question" followed by a "One-Sentence Answer" as well as a set of "How-To Tips." Within this framework, he provides an abundance of information, insights, and recommendations based on real-world situations that illustrate what innovation is...and isn't, what it does...and doesn't do, and how almost anyone can master the skills of innovative thinking.

This four-week/28-day program will be of substantial benefit both to individuals and to teams. If a senior-level executive reads this book and decides to create and lead a project team whose objective is to develop a game plan to increase and support innovation throughout the given enterprise, I presume to suggest that Anthony's previously published book, The Silver Lining: An Innovation Playbook for Uncertain Times, also be read. In it, he also offers a wealth of advice. For example:

o Identifying the "different approach to take when prudently "pruning" by obtaining the answers to five questions (Pages 30-31)
o What the four business unit portfolio "traps" are and how to avoid or escape from them (Pages 34-35)
o Four specific analyses that can help to determine the degree to which an existing business has unexploited or under-developed potential (Pages 38-39)
o Three important lessons for cost cutting to be learned from the basic pattern of disruptive innovation (Page 52)
o The three-step process to drive "intelligent cost cutting" (Pages 52-63)
o The three-step process that innovators have used to drive disruption to create "spectacular success" (Pages 75-82)
o Four common strategic traps that may appear (Pages 96-98)

Mind you, all this is provided during the first hundred pages.

With all due respect to the other books that have been written about these and other issues, if you will read only one, I think it must be The Little Black of Innovation. If you read only two, The Silver Lining is my recommendation.
8 de 8 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Highly recommended! 13 de enero de 2012
Por jplatypus - Publicado en Amazon.com
Formato:Tapa dura
I don't work for a big company, so when someone recommended I read this book I was a bit skeptical. But I am glad I read it. The book is very accessible, and can be put into action immediately. And I think the point the author makes about innovation being a challenge everyone faces is spot on. I feel much more confident that I am going to "do something different that has impact." Highly recommended!
2 de 2 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas A must read for all levels of innovators 17 de septiembre de 2012
Por Ken Lee - Publicado en Amazon.com
Formato:Tapa dura|Compra verificada por Amazon
Scott Anthony democratizes secrets to innovation, summarizing the principles and thought processes required for a successful innovation regardless of the industry that you are in.
2 de 2 personas piensan que la opinión es útil
5.0 de un máximo de 5 estrellas Innovation for everybody 20 de agosto de 2012
Por Patrick - Publicado en Amazon.com
Formato:Versión Kindle|Compra verificada por Amazon
This Scott Anthony book is not just a book, it's an innovation workshop for your mind. Irrespective of your gender, location, position or status, there are valuable lessons to be learned.The Little Black Book of Innovation: How It Works, How to Do It
Ir a Amazon.com para ver las 25 opiniones existentes 4.1 de un máximo de 5 estrellas

Subrayados populares

 (¿Qué es esto?)
&quote;
innovation is a process that combines discovering an opportunity, blueprinting an idea to seize that opportunity, and implementing that idea to achieve results. &quote;
Subrayado por 55 usuarios de Kindle
&quote;
An external bias means that you actively experiment to see what works and what doesnt work. Instead of making decisions based on analysis of ideas, you make decisions based on analysis of actions &quote;
Subrayado por 40 usuarios de Kindle
&quote;
Leaders trying to ignite innovation have to move from rewarding innovation outcomes to rewarding behaviors consistent with successful innovation. &quote;
Subrayado por 39 usuarios de Kindle


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