- Tapa blanda: 320 páginas
- Editor: Basic Books; Edición: 2 (2 de octubre de 2012)
- Idioma: Inglés
- ISBN-10: 0465031242
- ISBN-13: 978-0465031245
- Valoración media de los clientes: Sé el primero en opinar sobre este producto
- Clasificación en los más vendidos de Amazon: nº202.443 en Libros en idiomas extranjeros (Ver el Top 100 en Libros en idiomas extranjeros)
Mean Genes: From Sex To Money To Food: Taming Our Primal Instincts (Inglés) Tapa blanda – 2 oct 2012
Descripción del producto
Robert Frank, Professor of Economics, Cornell University, and author of Luxury Fever "Hip, fun, and packed with attitude, Mean Genes is a laser-guided surgical strike in the self-control battles we fight every day. Burnham and Phelan not only unmask the devil inside us, they hand us the tools to disarm him." Washington Post Book World The Mean Genes message is optimistic...a self-help book for the merely average human being."
Reseña del editor
Why do we want- and why do we do- so many things that are bad for us? And how can we stop? In Mean Genes economist Terry Burnham and biologist Jay Phelan offer advice on how to conquer our own worst enemy- our survival-minded genes. Having evolved in a time of scarcity, when our ancestors struggled to survive in the wild, our genes are poorly adapted to the convenience of modern society. They compel us to overeat, spend our whole paycheck, and cheat on our spouses. But knowing how they work, Burnham and Phelan show that we can trick these "mean genes" into submission and cultivate behaviours that will help us lead better lives. A lively, humorous guide to our evolutionary heritage, Mean Genes illuminates how we can use an understanding of our biology to beat our instincts- before they beat us.Ver Descripción del producto
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== Spoiler Alert(beginning) ==
Let me give you an example of some fascinating thing you learn : You know how most of us are keen on fatty and sugary food, well the authors explained why is that so.
Let's think back to our ancestors (cave men); back then, when a hunter killed an animal (let's say a giraffe) they couldn't storage the leftovers and after a while the giraffe would spoil. So what would be the wise thing to do back then? Well the best to do would be to eat as much as you could and store the extra food as fat in your body (you know those love handles).
Now let's see why we inherited this behavior; the cave men (and women) who wouldn't overeat (what today we consider a wise thing, with reason) would die if there was a shortage of food, while those who put up some fat for the winter would survive. Now guess what, who do you think we came from? Of course we came from those who survived, the overeaters.
The problem we have now is that society has change in the way that you don't spend 700 cal. to bring home some food, but instead about 0.5 cal. ordering a pizza through your phone. So society changed but our genes didn't!
== Spoiler Alert(end) ==
Anyway, that was one of the many many examples of behaviors in this book!
Mean Genes is a very unique book in that it provides important information on an intellectual topic but is written in such a manner that it is easily readable by the general reading public. This one aspect has most impressed me with this book - It is not only informative, but it is also so damn entertaining! If for no other reason, this book deserves 5 stars!
I am an avid reader of science books and am accustomed to reading complicated and dry material. Unfortunately, most readers will put down such a book before they actually learn anything. Mean Genes breaks this mold. These authors have used considerable skill to create a book that is a joy to read and still leaves one feeling that they have learned something useful.
This is not a "self-help book" in the normal sense. It does give us insight into our own behaviors and why it is almost impossible to change some of those behaviors. Our only hope is our understanding of why things are the way they are. This offers us an opportunity to overcome our own genetic programming to some degree. And if not, we at least know why it is that way.
But most importantly, this book makes the reader think. It helps us to take a second look at our own prejudices and assumptions. It provides a useful framework for examining behaviors. We get to think for ourselves about why things are the way they are and to reach insightful conclusions.
A word of warning! Once you pick up this book, you will find it almost impossible to put it down.
I am a psychology doctoral student, but absolutely anyone would be able to read this and appreciate it.