EUR 22,71
Hay una versión más barata de este libro
Ahorra EUR 3,44 (14%) al elegir la edición Kindle.
EUR 19,27
Precio Kindle
EUR 22,71
Precio del libro de bolsillo

Ahorra <span class="a-color-price">EUR 3,44 (14%)</span> al elegir la edición Kindle. Lee ahora con la aplicación de lectura Kindle gratuita, disponible para iOS, Android, Mac y PC.
  • Precio recomendado: EUR 23,82
  • Ahorras: EUR 1,11 (5%)
  • Precio final del producto
Envío GRATIS. Ver detalles
En stock.
Vendido y enviado por Amazon. Se puede envolver para regalo.
Social Selling: Technique... se ha añadido a la cesta
Compara Precios en Amazon
Añadir a la cesta
EUR 18,52
+ EUR 2,99 de gastos de envío
Vendido por: RAREWAVES USA
Añadir a la cesta
EUR 21,52
Envío GRATIS
Vendido por: The_Book_Depository_ES
¿Tienes uno para vender? Vender en Amazon
Volver atrás Ir adelante
Escuchar Reproduciendo... Interrumpido   Estás escuchando una muestra de la edición de audio Audible.
Más información
Ver esta imagen

Social Selling: Techniques to Influence Buyers and Changemakers (Inglés) Tapa blanda – 3 jul 2016

5.0 de un máximo de 5 estrellas 1 opinión de cliente

Ver los 2 formatos y ediciones Ocultar otros formatos y ediciones
Precio Amazon
Nuevo desde Usado desde
Versión Kindle
Tapa blanda
EUR 22,71
EUR 18,52 EUR 27,69
click to open popover

Descripción del producto

Críticas

"A Network gives you Reach... but a Community gives you Power. It's time to stop making excuses, and start bringing in-person social skills to the digital world. The authors not only understand this critical issue, they give you the tools to make it happen." (Ted Rubin, Social Marketing Strategist, keynote speaker, and CMO of Brand Innovators, @tedrubin 2016-05-13)

"Finally a social selling book that is full of meat, not fluff and buzzwords! A must-read for the sales-focused organization and its team." (Robert M Caruso, fondalo.com, @fondalo 2016-05-13)

"Hits on every single ideology that leaders at all levels need to hear and understand in order to keep their sales and marketing teams relevant in the digital age. The terminology used in this book is more than just the future of business, it is the now of business, and should serve as a wake-up call before it's too late." (Jack Kosakowski, Global Head of B2B Social Sales Strategy, Creation Agency, @jackkosakowski1 2016-05-13)

"Tim Hughes is top of the class of #SocialSelling teachers and practitioners. He is unique amongst #SocialSales influencers in that he actually uses social every day to sell more with less work. I loved reading Social Selling because it comes from a true salesperson who works in the business trenches every day. Run, don't walk, to buy your copy of Social Selling, to start selling Better, Smarter, Faster, the Social Selling Way." (Jon Ferrara, pioneer of #CRM, #SocialSelling, CEO of Nimble, founder of GoldMine, @Jon_ferrara 2016-05-13)

"Social Selling is a timely, relevant, authoritative how-to guide for any salesperson who doesn't want to get left behind. The authors have written a fierce book for salespeople who want to win in today's new, hyper-connected, hyper-social economy." (Jim Keenan, CEO, A Sales Guy Inc, author of Not Taught, @keenan 2016-05-13)

"The biggest problem with social selling is that most people confuse what it should really mean to their business. Using social media as part of your business is one thing, but following the practical advice of this book is what most businesses need if they want to see a return on their social efforts. Having had the chance to not only read the book, but to follow Tim Hughes across social for many years, I put this book at the top of the pile when it comes to useful reads on this topic." (Daniel Newman, CEO of Broadsuite Media Group, Forbes contributor and author, @danielnewmanUV 2016-05-13)

"Social Selling sets the scene beautifully explaining why, in a nutshell, sales is having to evolve for the first time in hundreds of years, thanks to the rise of social media and the always-mobile customer. But this isn't a book about the past; Hughes and Reynolds eloquently explain the future of sales with real takeaways, practical advice and detailed explanations. This book isn't about how to leverage tools to bend the will of the prospective customer: it is about how to build real trust, authority and influence in a world that can see through manipulative sales practices in a heartbeat." (Stewart Rogers, Director, Marketing Technology, VB Insight, @TheRealSJR 2016-05-13)

"Social Selling is a masterwork! At long last, the how-to manual that every sales leader has been hoping for. Pray your competition doesn't read this before you do!" (Ted Coiné, speaker, author, founder of OPENfor.business, @tedcoine 2016-05-13)

"This book lends a competitive edge in the world of social marketing and community building. Prominent social selling entrepreneurs have created a very usable guide for students and practitioners alike." (C. Wankel, St. John's University, New York 2016-12-07)

Reseña del editor

As the digital landscape has changed buyers' habits, it's increasingly difficult to reach them early enough in their decision-making process using traditional sales methods. Developing relationships with decision-makers through social networks has become an increasingly critical skill - enabling sales professionals to engage early on and 'hack' the buying process. Social Selling provides a practical, step-by-step blueprint for harnessing these specific and proven techniques including:

- How to use networks purposefully to build social trust and create a high quality community
- How to develop real influence and authority in your subject area and connect with change-makers
- How to scale the social selling strategy across an organization including maturity and investment models, risk and governance, and technology platforms.

Written by Tim Hughes, a thought-leader and renowned practitioner in social selling, and Matt Reynolds, one of the UK's leading technology sociologists, this is essential reading for sales professionals, digital sales directors and SMEs who want to embrace the power of social selling in their organisation. The book is also supported by eight bonus 'how-to' articles, giving more depth on how to run the processes discussed in the book.

Ver Descripción del producto

No es necesario ningún dispositivo Kindle. Descárgate una de las apps de Kindle gratuitas para comenzar a leer libros Kindle en tu smartphone, tablet u ordenador.

  • Apple
  • Android
  • Windows Phone

Obtén la app gratuita:



Detalles del producto


Opiniones de clientes

Comparte tu opinión con otros clientes
Ver las 1 opiniones de clientes

Principales opiniones de clientes

4 de septiembre de 2017
Formato: Tapa blanda|Compra verificada

Opiniones de clientes más útiles en Amazon.com

Amazon.com: 4,8 de 5 estrellas 38 opiniones
S. M. Struhl
5,0 de 5 estrellasAn invaluable guide to social media and its best uses
16 de junio de 2017 - Publicado en Amazon.com
Formato: Tapa blanda|Compra verificada
Craig M. Jamieson
5,0 de 5 estrellasA must read for those who are ready to step into social selling!
29 de octubre de 2016 - Publicado en Amazon.com
Formato: Tapa blanda|Compra verificada
Michael C.
5,0 de 5 estrellasI can't think of a better teacher or coach
11 de septiembre de 2017 - Publicado en Amazon.com
Formato: Tapa blanda|Compra verificada
JBarbosa
5,0 de 5 estrellasI Truly Can Recommend This Book.
6 de agosto de 2016 - Publicado en Amazon.com
Formato: Tapa blanda|Compra verificada
KENNY W MADDEN
5,0 de 5 estrellasThis is a excellent, excellent book from people that actually do what ...
4 de agosto de 2016 - Publicado en Amazon.com
Formato: Tapa blanda|Compra verificada