- Tapa blanda: 296 páginas
- Editor: O'Reilly Media; Edición: 1 (17 de agosto de 2008)
- Idioma: Inglés
- ISBN-10: 0596522347
- ISBN-13: 978-0596522346
- Valoración media de los clientes: 3 opiniones de clientes
- Clasificación en los más vendidos de Amazon: nº1.772 en Libros en idiomas extranjeros (Ver el Top 100 en Libros en idiomas extranjeros)
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slide:ology: The Art and Science of Creating Great Presentations: The Art and Science of Presentation Design (Inglés) Tapa blanda – 17 ago 2008
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Reseña del editor
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:
- Connect with specific audiences
- Turn ideas into informative graphics
- Use sketching and diagramming techniques effectively
- Create graphics that enable audiences to process information easily
- Develop truly influential presentations
- Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.
Biografía del autor
Principal of Duarte Design since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.
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A must read for anyone who works with PowerPoint often but struggles.
Based on the rave reviews of this book, I was expecting to experience a presentation epiphany. Although I found some new tips, much of the advice is presented in the books I already own by Garr Reynolds, author of Presentation Zen: Simple Ideas on Presentation Design and Delivery (2nd Edition) (Voices That Matter) and The Naked Presenter: Delivering Powerful Presentations With or Without Slides (Voices That Matter). Slide:ology is beautiful and inspirational. But in times when I wanted Nancy Duarte's own book to go deeper, she provided reading recommendations for still more books instead.
Still, it's useful to have a few of these guides on your bookshelf and to review them while in the midst of creating your latest presentation. Many times, we reach immediately for Microsoft PowerPoint or Apple Keynote instead of practicing slide:ology. If your bookshelf is light on presentation design books, this book will definitely be a big help. But if you already own a few books on presentation design- like me- you'll turn the last page still hoping for more. Perhaps I'll find more as I read Resonate: Present Visual Stories that Transform Audiences, her second book.